Last updated: October 20, 2026
At Racer X Fabrication, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website racerxfabrication.com, purchase our products, or interact with us in any way. Please read this policy carefully to understand our practices regarding your personal information.
Information We Collect
We may collect the following types of information:
- Personal Information: When you place an order or create an account, we collect personal information such as your name, email address, billing and shipping address, phone number, and payment information.
- Device and Usage Information: We may collect non-personal information about how you interact with our website, such as your IP address, browser type, operating system, and browsing history.
- Cookies and similar technologies: We and our partners use cookies, pixels, and similar technologies to operate our website, understand how visitors use it, and measure and improve our advertising. See “Cookies, Pixels, and Advertising” below.
How We Use Your Information
We use the information we collect to:
- Process and fulfill your orders, including shipping and billing.
- Communicate with you about your orders, promotions, and updates.
- Improve our products, services, and website functionality.
- Comply with legal obligations or respond to lawful requests from public authorities.
- Understand how visitors use our website so we can improve it.
- Show you relevant ads for our products on other websites and platforms, such as Facebook and Instagram, and measure how well those ads perform.
Sharing Your Information
We do not sell your personal information for money. We share information only as described below.
- Service providers: We share information with companies that help us run our business, such as our e-commerce platform, payment processors, shipping carriers, email and customer-support tools, and website analytics providers. They may use your information only to provide services to us.
- Advertising and analytics partners: We work with advertising and analytics partners, such as Meta (Facebook and Instagram) and Google. They may receive information about your activity on our website, such as pages viewed and products purchased, through cookies and pixels. We may also share limited customer information, such as your email address, in a protected (hashed) form, so these partners can measure our ads and show our ads to relevant audiences. Under some state privacy laws, this may be considered “sharing” or “selling” personal information. You can opt out as described in “Your Rights.”
- Legal and safety reasons: We may disclose information if required by law, to respond to lawful requests, or to protect our rights, customers, or others.
- Business transfers: If our business is sold or merged, customer information may be transferred as part of that transaction.
- Text messaging: No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging opt-in data and consent will not be shared with any third parties.
For any questions or concerns regarding our privacy practices, please contact us directly.
Cookies, Pixels, And Advertising
Our website uses cookies and similar technologies, including the Meta Pixel and Google Analytics, to remember your cart, understand how our website is used, and measure and improve our advertising. Our advertising partners may use this information to show you ads for our products when you visit other websites or apps.
You can control cookies through your browser settings, though some parts of our website may not work properly without them. You can also adjust how ads are shown to you through your Facebook and Instagram ad preferences, Google’s ad settings, or industry opt-out tools such as optout.aboutads.info.
SMS Messaging
We respect your privacy and provide you with the right to opt out of our messaging campaigns at any time. To opt out, reply "STOP" to any message you receive from us.
For any questions or concerns regarding our SMS messaging practices, please contact us directly or visit racerxfabrication.com/sms-policy/.
Data Security
We take reasonable measures to protect your personal information from unauthorized access, disclosure, or misuse. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
Your Rights
You have the right to:
- Access, correct, or delete your personal information by contacting us directly.
- Opt-out of receiving marketing communications from us by following the unsubscribe instructions in our emails.
- Disable cookies through your browser settings, though this may affect the functionality of our website.
- Opt out of the use of your personal information for targeted advertising, or of its “sale” or “sharing” as those terms are defined under applicable state laws, by emailing [email protected].
- Depending on where you live, you may have additional rights under your state’s privacy laws. We will not discriminate against you for exercising any of these rights.
Use of the site by children or minors
The site is intended to be used only by individuals who are over the age of 18 or are otherwise considered to be of the age of majority in Michigan or the pertinent jurisdiction. Any users under the age of 18 may only use the Site under the approval of a parent or legal guardian as defined in Michigan Compiled Laws § 722.1. The Site does not market to children under the age of 13, nor does it intend or attempt to collect information from children under the age of 13.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page, and the revised policy will be effective immediately upon posting. Please review this policy periodically to stay informed of any changes.
Contact Us
If you have any questions about this Privacy Policy or how we handle your personal information, please contact us at:
Racer X Fabrication
4700 Knowles Rd
North Adams, MI 49262
[email protected]
+1 (517) 651.1782